HAAS is a proud sponsor of the 2024 Craft Brewer Conference and the World Beer Cup – the world’s largest and most prestigious beer competition. We hope to see you in the Winner’s Circle at The Venetian Las Vegas on April 24, 2024.

Meet the folks at HAAS who work together everyday to help you CREATE your next great brew!

Whether it’s ensuring your supply chain, improving brewing efficiency, creating renowned hop flavor and aroma products —or simply helping you discover exciting hop flavors from around the world — we are dedicated to changing the way the world thinks about hops.

FARM AND HOP BREEDING

HAAS has been breeding and growing hops in the Yakima Valley for over four generations. HAAS Hop Breeder, Michael Ferguson, will be on hand to share his knowledge and answer your questions.

Hop Products Australia, a BarthHaas Group company, will be in the booth on Mon (11am-12pm), Tues (11am-12pm), and Wed (9-10am). Our friends from BarthHaas Europe will visit on Mon (2-3pm).

BREWING SOLUTIONS

The HAAS Brewing Solutions Team collaborates with brewers to understand the nuances of new hop varieties, tackle brewing challenges, and inspire new recipes. Team members Jeff Dailey and Alejandro Cortes are available all week!

Hop Products Australia, a BarthHaas Group company, will be in the booth on Mon (3-4pm), Tues (3-4pm), and Wed (11am-12pm) to talk Australian hops.

MANUFACTURING

Come meet Brice Hiatt and Keegan Ross to better understand HAAS’ advanced hop manufacturing processes. There’s a great deal to learn about getting the best of the hop into the pellets and liquid hop products that go into your favorite brews.

 

RESEARCH & DEVELOPMENT

HAAS scientists Dr. Brian Buffin and Dr. Julia Jennings are two of the HAAS researchers focused on expanding the uses of hops and pushing the possibilities of flavor and aroma in beer, beverages, and beyond. They can answer the question, “What’s next?”

 

CONTACT YOUR HAAS SALES REPRESENTATIVE TO SCHEDULE TIME TOGETHER OR FOR MORE INFORMATION.

Taste some beer! Sniff some hops!

3 Brewers
8 Beers

Come meet HAAS brewers Virgil McDonald, Jeff Barnes and Max Snider and get ready to taste what’s new on the taps!

In addition, be inspired by new ways to elevate NA beers and alternative beverages at our “Flavor Creation Station” and “Beyond Beer” taps (located alongside our main booth at booth #1087) with Josh Vigansky and Shae Maloney.

HAAS RUB 'N SNIFF
37 Varieties

Delight your senses with Rikki Welz and Amanda Hosington in the Rub ‘N Sniff station featuring classic hops and your new undiscovered favorites!

Hop Products Australia, a BarthHaas Group company, will be at the station on Mon (1-2pm), Tues (1-2pm), and Wed (10-11am).

Las Vegas Brewing Company
Happy Hour Collaboration

April 23rd, 4pm-6pm

Las Vegas Brewing Company
Arts District Taproom
1226 S 3rd St.

COLLABORATION BREWS INCLUDE:

Gold Strike Hop Springs
Brewed with w/HopKick, Citra, Mosaic, El Dorado

Midwest Coast Pilsner
Brewed with Elani, LUPOMAX, & Eclipse, SPECTRUM

Unnamed Draft American Pale Ale
Brewed with Citra INCOGNITO & HBC 586 dry hop