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Hop oil-based flavor solutions for limitless beverage creativity.

Euphorics is a highly concentrated, hop-oil-based and water-soluble flavor solution formulated for cold-side additions. Euphorics™ provides an easy way to elevate hop character and deliver impactful, natural-tasting fruit and other flavor expressions that blend smoothly into your beverage without tasting artificial.

Available to Purchase Now at YakimaValleyHops.com

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Euphorics transforms what’s possible with hop-based flavors.

Developed in collaboration with the Haas Brewing Solutions Team and Intrepid Beverages, Euphorics opens up new possibilities for beverage creation. These fully soluble solutions make late-stage flavoring simple, helping brewers create everything from bright single-fruit profiles to sophisticated layered blends without extra steps or process loss associated with alternatives.

Meet the Next Wave of Euphorics™

Lush Series:
The Euphorics Lush Series delivers single-fruit expressions designed to enhance finished beers and beverages, helping brewers achieve vibrant fruit character with greater efficiency and control.

Lush flavors available in: Pomelo Daydream, Peachy Keen, Pineapple Paradise, Orange Overdrive, Strawberry Surge, Cloud Lime, Mango Mirage, and Wild Watermelon

Vibe Series:
Crafted from hop oil emulsions and botanical extracts, the Euphorics Vibe Series creates complex, expressive flavors that add depth, intrigue, and a distinctive sensory twist to beer and beverages.

Vibe flavors available in: Moonlit Dark Berry, Frosted Fruits, Copa Colada, Hypnotropic, Diesel Delite, and Cosmic Guava

Shop all flavors of Euphorics

Cosmic Guava

Flavor: Ripe Guava, Cannabis, Bubble Gum, Tangerine

Pairs well with: Citra®, Krush®, Amarillo®, Chinook

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Peachy Keen

Flavor: Ripe Peach, Passion Fruit, Berry

Pairs well with: Mosaic®, Nectaron®, Galaxy®, Azacca®

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Pineapple Paradise

Flavor: Ripe Pineapple, Passion Fruit, Citrus Zest, Stone Fruit

Pairs well with: El Dorado®, Bru-1™, Vic Secret™, Galaxy®, Idaho 7®

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Pomelo Daydream

Flavor: Sweet Pomelo, Grapefruit Pith, Overripe Tropical Fruit

Pairs well with: Cascade, Amarillo®, Idaho 7®, Nectaron®, Talus®

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Cloud Lime

Flavor: Fresh Key Lime, Lime Zeste

Pairs well with: Citra®, Centennial, Motueka®

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Hypnotropic

Flavor: Tropical Fruit, Cantaloupe, Tart Berry, Bubblegum

Pairs well with: Galaxy®, Citra®, Amarillo®, Simcoe®

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Mango Mirage

Flavor: Juicy Overripe Mango, Candied Orange Peel, Guava Nectar

Pairs well with: Galaxy®, Nelson Sauvin®, Strata®, McKenzie®

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Moonlit Dark Berry

Flavor: Mixed Berry Jam, Grape Soda, Sweet Diesel

Pairs well with: Krush®, Nelson Sauvin®, Strata®, McKenzie®

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Strawberry Surge

Flavor: Sweet Strawberry, Cherry Juice, Hibiscus, Raspberry Jam, Tangerine Zest

Pairs well with: Strata®, Ekuanot®, Idaho Gem®

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Orange Overdrive

Flavor: Orange Creamsicle, Bergamot, Passionfruit Juice

Pairs well with: Eclipse®, Azacca®, Amarillo®, Chinook

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Wild Watermelon

Flavor: Watermelon Hard Candy, Strawberry Juice, Nectarine

Pairs well with: El Dorado®, Krush®, Vic Secret®

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Frosted Fruits

Flavor: Rainbow Frosted Cereal, Lemon Drops, Tropical Candy

Pairs well with: Centennial, Krush®, Dolcita™, Loral®

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Copa Colada

Flavor: Coconut Cream Pie, Tangerine, Piña Colada

Pairs well with: Dolcita™, Sabro®, Galaxy®, Luna®

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Diesel Delite

Flavor: Overripe Passionfruit, Diesel, Orange Slices

Pairs well with: Strata™, Columbus, Mosaic®, Simcoe®

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Cosmic Guava

Flavor: Ripe Guava, Cannabis, Bubble Gum, Tangerine

Pairs well with: Citra®, Krush®, Amarillo®, Chinook

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Peachy Keen

Flavor: Ripe Peach, Passion Fruit, Berry

Pairs well with: Mosaic®, Nectaron®, Galaxy®, Azacca®

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Pineapple Paradise

Flavor: Ripe Pineapple, Passion Fruit, Citrus Zest, Stone Fruit

Pairs well with: El Dorado®, Bru-1™, Vic Secret™, Galaxy®, Idaho 7®

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Pomelo Daydream

Flavor: Sweet Pomelo, Grapefruit Pith, Overripe Tropical Fruit

Pairs well with: Cascade, Amarillo®, Idaho 7®, Nectaron®, Talus®

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Cloud Lime

Flavor: Fresh Key Lime, Lime Zeste

Pairs well with: Citra®, Centennial, Motueka®

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Hypnotropic

Flavor: Tropical Fruit, Cantaloupe, Tart Berry, Bubblegum

Pairs well with: Galaxy®, Citra®, Amarillo®, Simcoe®

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Mango Mirage

Flavor: Juicy Overripe Mango, Candied Orange Peel, Guava Nectar

Pairs well with: Galaxy®, Nelson Sauvin®, Strata®, McKenzie®

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Moonlit Dark Berry

Flavor: Mixed Berry Jam, Grape Soda, Sweet Diesel

Pairs well with: Krush®, Nelson Sauvin®, Strata®, McKenzie®

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Strawberry Surge

Flavor: Sweet Strawberry, Cherry Juice, Hibiscus, Raspberry Jam, Tangerine Zest

Pairs well with: Strata®, Ekuanot®, Idaho Gem®

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Orange Overdrive

Flavor: Orange Creamsicle, Bergamot, Passionfruit Juice

Pairs well with: Eclipse®, Azacca®, Amarillo®, Chinook

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Wild Watermelon

Flavor: Watermelon Hard Candy, Strawberry Juice, Nectarine

Pairs well with: El Dorado®, Krush®, Vic Secret®

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Frosted Fruits

Flavor: Rainbow Frosted Cereal, Lemon Drops, Tropical Candy

Pairs well with: Centennial, Krush®, Dolcita™, Loral®

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Copa Colada

Flavor: Coconut Cream Pie, Tangerine, Piña Colada

Pairs well with: Dolcita™, Sabro®, Galaxy®, Luna®

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Diesel Delite

Flavor: Overripe Passionfruit, Diesel, Orange Slices

Pairs well with: Strata™, Columbus, Mosaic®, Simcoe®

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Why use Euphorics to enhance your beer or beverage?

AMPLIFIED FLAVOR SPECTRUM

High-quality, high-impact creative tool to go beyond traditional hop flavors.

HIGHLY CONCENTRATED

Low cost per dose provides maximum flavor impact, sustainability, and operational efficiency.

WATER SOLUBLE & READY TO ADD

Easily diversify your product line with minimal residence time for full dispersion.

CONSISTENT AROMA PROFILE

Consistent, non-fermentable flavor additions with high-impact, lasting flavor, batch after batch.

100% NATURAL HOPS & BOTANICALS

FIDS available. Water based, with no carriers like PG or ethanol.

FLEXIBLE PACK SIZES

Available in 50mL with select varieties in 500mL. Sample sizes and larger quantities available by request.

MADE BY BREWERS, FOR BREWERS

Designed to be harmoniously integrated into beer. Tested thoroughly in our Haas Innovations pilot brewery across multiple beer styles and alternative beverages.

How to Use Euphorics to Flavor Your Beer

1. Bench test

Add drops to finished beer to find target intensity. Learn How.

2. Scale

Convert to mL per BBL

3. Add

Dose directly into brite or conditioning tank

Product Sizes

5 mL: Sample
50 mL: 7-14 BBLs finished beer
500 mL: 71-142 BBLs finished beer
Additional volumes available upon request

Dosing Suggestions

3 mL/BBL: Subtle hop expression (brighten existing profile)
4–5 mL+/BBL: Drive Flavor Expression (add noticeable top-notes)
6 mL+/BBL: Intense, fruit-forward (Perfect for hazies, fruited sours, etc.)

What Brewers Are Saying

“We have thoroughly enjoyed working with the Euphorics product line. This product has helped increase overall aromatic and flavor intensity while integrating seamlessly into beer at relatively low usage rates, all while not adding significant haze to the final product. We’ve also found an added benefit of increased shelf stability in beers incorporating the Euphorics line.”

Joe Shubert
Quality & Innovation Manager
pFriem Family Brewers
Hood River, OR

“Euphorics continue to open doors to new flavor and aromatic impacts to our Hazy IPA program. They pack the punch to play the lead role if desired or can take the back seat to the hops while elevating key target flavors. We have found our sweet spot at 4ml/bbl to give the boost we are looking for, while preserving the integrity of the IPA. Lowering your dry hop rates will allow for the Euphorics to be more prominent, while keeping the rates normal allows for a flavor boost that carries through as the beer ages.”

Reilly Fee
HopFly Brewing Company
Charlotte, NC